CEO | Werkadoo

August 2008 – March 2011

Company Summary.  Werkadoo was on a mission to disrupt the way companies and professionals identified how they were best fit for one another.  As Co-Founder, and CEO, my vision was in deriving a SaaS solution, with a powerful algorithmic engine and model, that empowered professionals to easily determine which opportunities aligned most to companies and positions they are most apprised to thrive.  And, on the opposite, this same engine was leveraged by hiring personnel, recruiting companies and decision makers to evaluate which talent in the stratosphere was most aligned to the talent they should hire because their company and/or opportunities matched to the dimensions an individual(s) was poised to thrive.  At the end of the day, both people and companies want to flourish and the Werkadoo platform made the connection easier!


CEO, Co-Founder

My start-up came from a deep-rooted desire to make a meaningful impact on professionals and the business world.  My role was primarily in the day-to-day operations while simultaneously bringing a concept and product to the market.  Doing this naturally required investor relations, conducting pitch events and conferences, curating the alpha and beta strategies, remaining intimately involved in product management and marketing, overseeing the product development life cycle, and establishing and meeting product validation milestones.  I was heavily involved in the customer journey strategy, and in establishing a customer success culture from the very beginning.

Initiatives Most Proud Of:

  • Conceived and nurtured an idea to a SaaS product in the market
  • Consistently achieved or exceeded, product validation milestones
  • Formed a unique team and culture that embodied passion, drive, empowerment

Achievements Most Noteworthy:

  • Honored by DowJones as 2009’s Top Innovative Company
  • Received the 2009 Most Promising Company Award from Rice University’s Web 2.0 IT Venture Forum
  • Recognized as a 2010 FastTech 50 Finalist
  • Received the 2010 World’s Top 100 Most Promising Technology Start-Up Award
  • Received the 2010 Best New Company of the Year Stevie Award
  • Received the 2010 Most Innovative Technology Finalist Stevie Award